Social Media
Leveraging User-Generated Content for Effective Marketing
User-generated content (UGC) is a powerful tool for businesses seeking to connect with their audiences in a more authentic way. Unlike traditional advertising, UGC is created by real people who have a genuine connection with a brand or product. This authenticity lends credibility to UGC, making it more trustworthy and influential than sponsored content.
Social Media and Mental Health: The Impact of the Digital Age
Social media can affect business owners mental health by increasing stress, burnout, and feelings of isolation. They may also feel pressure to present a perfect image online, which can lead to anxiety and depression. It’s important for business owners to set boundaries and use social media mindfully to avoid these negative effects.
The Evolution of Social Media: How It All Started
A life without social media is unimaginable for many. But there is a lot more to it than Facebook, Twitter and Co. We have taken a look at the humble beginnings of social media and how we got to where we are today.
Instagram Reels Marketing: What You Should Know
Instagram is one of the most dynamic platforms of its kind. Instagram Reels, in particular, is a feature you mustn’t miss out on if you’re keen on promoting your products. Instagram Reels are one-minute, multi-clip videos that can have intriguing effects and creative tools.
The Best Photo-editing Apps for 2020
The key to getting all those likes and shares to increase engagement starts with one great image. Read on to learn more.
Where To Find Free Stock Photos
The images you are using on your website or social media account can influence if and how your audience will engage with you, if they take a closer look at what you have to offer and even impact their decision whether or not to do business with you. We have compiled a list of the most popular free stock image websites that are bound to help you spruce up your online looks.
The Killer Guide to Getting More Likes on Your Instagram Feed (2020 Update!)
It’s a common story – a hopeful business creates an Instagram account hoping to market their amazing product to the 800 million users. After a few months, the Instagram page’s 15 photos have only generated a few likes, and there’s no noticeable improvement in overall business success.
How to use Hashtags successfully
Most online users know what hashtags are but are rather clueless when it comes to using them efficiently to promote themselves, their business, product or service. With the right strategy, hashtags can help you build your audience, attract new customers and grow your brand.
How to sell weight loss products online
How effective is online marketing and what are the do’s and don’ts? Here is what you need to know if you want to sell weight loss products online.
Why online reputation is important
Your online reputation is a powerful force that can shape your business success. Positive reviews and online mentions can help you attract new customers, build trust, and improve your search engine rankings. By actively managing your online presence and providing excellent customer service, you can create a positive and lasting impression.
Using Facebook Groups for New Business
One aspect of Facebook that we’d like to discuss today, and that’s groups. They’ve been around for a while and their importance is growing as a Web marketing tool.
Why you shouldn’t use a Facebook profile as your business page
Using a personal profile page to promote a business is a violation of Facebook’s Term of Service, it also puts your business at a disadvantage.Using a personal profile page to promote a business is a violation of Facebook’s Term of Service, it also puts your business at a disadvantage.
Social media – does your business really need it?
Seems like every second article online is about how small businesses can benefit from social media. What if we told you this wasn’t necessarily the case?
Tips for Facebook Ads
Facebook has more than 1.94 billion monthly active users. If your business is not tapping into the largest online audience in the world, you’re missing out.
How Important are Facebook Reviews?
There are many ways that leads and customers can communicate with your business but how they perceive you online is influenced by your presence on Facebook.
Why Email Marketing is better than Facebook Marketing
With the rise of social media, email marketing has fallen by the wayside somewhat. The huge numbers of people on platforms such as facebook are alluring but are they effective for marketing? Has email done it’s dash or is it an undiscovered gold mine?
Using Memes for Internet Marketing
If you use Facebook, you will see “memes” every day without even thinking about them. Those pictures with a comment that give you a chuckle about something that is immediately recognisable are memes. They are a way to spread concepts […]
The secret to creating viral content
Viral content is the ultimate word of mouth internet marketing. Is it really that hard to do, or is there a “secret” to making something go viral that you can use to your advantage? Find out how to make it happen!
Turn Bad Google Reviews into Good Publicity
There is no getting away from reviews, but how can you deal with negative reviews and try to turn bad reviews into a positive piece of content? Dealing with bad reviews is much easier than you may think!
How LinkedIn Can Drive your Business
Lead generation can cost hundreds of dollars, but there is a new tool; LinkedIn. Creating and nurturing good quality leads is pivotal to success. The higher the value of a product or service, the more important, and more costly, that nurturing good leads becomes.