Public Speaking: How to prepare for a 10 minute talk about your business
For most people, public speaking is right up there with heights, spiders and death as one of the greatest fears we have. In fact, it is commonly held to be our number one fear. However, preparing for a 10 minute talk about your business is really no different to preparing for a one on one sales meeting.
Features & Benefits: Sell the Sizzle, Not the Sausage!
Customers don’t buy features, they buy outcomes. Learn how to reframe your products and services to highlight benefits that drive real sales.
Email Marketing At Christmas
Email marketing leading up to Christmas is a great way to create planned purchases in your customers’ minds before the real Xmas rush starts. This article offers a few email marketing tips to get the best results possible!
How to use photos for online image marketing
A picture may be worth “a thousand words” and that’s never been more true on the internet. A potential customer who finds your picture can read your words with a click! This article explains how you can use image marketing online to lead people to your website.
Study shows NZ businesses with websites make more money
MYOB have released a report into ecommerce in New Zealand that shows businesses with a website earned significantly more than companies that are not represented online. The study included over one thousand businesses and showed that Northland companies had the lowest internet presence in the country at just 21%.