Does Google care about the age of your domain?
The debate about whether using an old, established domain is better than buying a new one has been around for quite some time. But does the domain age actually matter when it comes to SEO?
Is article spinning good for SEO?
Search engine optimization is one of the most complicated tasks for website owners. There is a multitude of tactics that can be used to boost your rankings with Google and Co. One of them is called article spinning. But how does it actually impact your SEO?
How Much Does SEO Cost?
Working out how much to spend on Search Engine Optimisation can be a difficult decision. This article covers some of the things that you need to think about regarding SEO, what to expect and some pointers on how to set your budget. SEO isn’t a one-size-fits-all kind of thing!
Marketing Small Tourism Businesses Online
Marketing a small tourism business online can be confusing and intimidating. Budgets can be small and time limited, so make sure that you get the best bang for your buck by being prepared!
Why you should use Google AdWords
Most businesses don’t run Google Ads campaigns. But the potential for new business is huge! Did you realise that more people click on the paid adverts on Google than they do on the natural results? Read more and find out why you should use Google Ads.
How long does SEO take to work?
How long does it take for an SEO strategy to work? How quickly are results seen from SEO changes, and how do you know when to stop, or change direction? There is no single answer. Search engines are purposefully hard to decrypt. Long term is key to success with SEO.
Turn Bad Google Reviews into Good Publicity
There is no getting away from reviews, but how can you deal with negative reviews and try to turn bad reviews into a positive piece of content? Dealing with bad reviews is much easier than you may think!
Have your rankings dropped after redesigning your website?
When redesigning a website, it is important to consider the website structure of the old web pages to ensure that the website doesn’t lose rank on Google after it is relaunched. When we redesigned the Bay of Islands Travel Guide, we had to make sure that this wasn’t a problem.
Why SEO Guarantees are Dangerous
While SEO Guarantees may sound great, they are not they worth as much as you think and may damage your rankings long term! What are the alternatives to offering a Page Rank Guarantee for SEO projects?
Search Engine Optimisations Scams to Watch Out For
With Google making more and more changes to the way they rank website search results, it is no longer business as usual in the search engine optimisation (SEO) world. You can’t get away with dodgy SEO tactics, such as buying 10,000 links from link farms. Don’t get caught out by low quality work or SEO scams!
Google announces new focus on quality in search results
Today, Google announced that it has updated it’s algorithm (the super-secret formula that ranks search results) to improve the quality of the results. Some of this will be new and some will be a greater emphasis on aspects of a website that were previously not so important.